Becker
Cans with Cash

The beer price competition was getting fierce. So we decided to step out of it and create a loyalty program called “Cans with Cash”.

An app with benefits and discounts for Becker’s most loyal clients.

Tutorial
by Steve Dogs

Becker
340cc

We kept our loyalty to the dogs in the trade-in campaign. And they kept their tails wagging.
Now the 340cc bottles also participate in the loyalty program.

Fiestas
Patrias

For Chile's national days, the UPOs (Unidentified Patriotic Objects) arrived to turn Becker's loyal customers into loyal "huasos".